The catering industry in Greece is one of the most dynamic and demanding sectors of the economy, both due to the domestic consumer public and the tourist activity. In this context, the correct and prompt customer service is a determining factor in the success of any business. The ordering system, therefore, it is not just a technological tool, but an essential element of functionality and organization.
It is a digital mechanism that allows recording, sending and managing orders in a catering establishment (cafeteria, restaurant, tavern, bar, etc.). Modern systems include:
Handwritten orders are prone to errors, misinterpretations or losses. A digital system ensures:
The customer experience is enhanced when they feel that:
The ordering system allows the entrepreneur to:
With fewer errors and greater control, they reduce:
Many modern systems also support external platforms (efood, Wolt, etc.), consolidating orders and avoiding manual recording.
The Greek catering market has made significant strides in recent years towards digital transformation, especially after the pandemic. However, there are still small or traditional businesses that operate without a comprehensive order-taking system, relying on older methods.
This not only makes daily operations difficult, but also limits the ability to grow or scale the business.
An ordering system is not a luxury – it is a necessity. Especially in Greece, where competition in the catering industry is intense and customer demands are high, the use of an organized and reliable system is a key pillar of success.
Every business, small or large, that wants to offer quality service, to controls the cost of and to is evolving, needs to invest in a modern ordering system.